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billion market worldwide, according to a study from IT researchj companyGartner Inc. And the markety is only expectedto grow, with Gartnert pegging an average 7 percent growth rate for the next five “There are a couple of game companies making a hundred milliohn dollars, and many more making tens of millions of and there’s no question there’s more to come,” said Jeremy a managing general partner at Lightspeecd Venture Partners in Menloo Park. “I would speculate that in the aggregate, they’rs making more money than Facebook.
” Developers lookint to make money in application development need one of three things intheif favor: they can have an enormou audience; they can have such a specific customet base that advertisers are willing to pay more to reacbh them; or they can be so much fun (or that customers will pay for the app directly. Lightspeed has investments in three appdevelopmeny companies, each of which fits into the
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